Your buyers are already deciding who to trust

Are you part of that conversation?

Trust = Growth

Your prospective clients aren't waiting for a sales call to form an opinion about you. They're already researching. They’re reading what you've published, watching what you've recorded, deciding whether you know what you're talking about and whether you seem like someone they’d want to work with.

Some founders and business leaders are showing up in that process (albeit poorly a lot of the time). Too many aren't at all.

By the time someone books a call, the trust decision is mostly already made. Your job is to be part of that process before it happens.

So how do you get there?

Do you hire staff with salary, benefits, and all the HR headaches that come along with that? Plus, you’ll need multiple heads to cover text + video + audio + social distribution…

Do you outsource it to freelancers, but end up wrangling 2-4 resources with varying tone, quality, reliability, contract terms… AND you still have to manage all of them yourself?

Do you hire a full-service marketing agency for $15k+ a month? (and get assigned junior AE’s and junior creatives unless you’re Coca Cola or Nike?)

or…

and this will shock you to read on our own website…

You partner with Apiary Media, the turnkey solution you’ve been looking for

(if we do say so ourselves… well, and our clients too)

You give us <3 hours of your time a month, and we ghost-create (not a real term, but we’re going with it) a full content engine: premium longform video, social video, blog posts, emails, and LinkedIn ghostwriting, handled end-to-end by journalists, not marketers.

We operate like an embedded newsroom: a small, senior team who asks sharper questions, finds the stories worth telling, and makes sure the content we produce sounds like you on your best day.

With Apiary, you provide the POV, we handle everything else. You earn buyers’ trust. You grow your business.

All of that without HR headaches, managing a fleet of freelancers, or sticker-shock agency price tags.

Your expertise, our craft, your growth

How we turn 3 hours of your time into a month’s worth of premium, multi-channel content

*Edelman-LinkedIn B2B Thought Leadership Impact Report

*Edelman-LinkedIn B2B Thought Leadership Impact Report

Our Services

  • Flight Plan is the Apiary framework for launching thought leaders.

    It’s how we turn 3 hours of your time into a month’s worth of turnkey premium content.

    Because if you’re seen as a thought leader in your industry or niche, you build instant credibility, trust and authority. These dramatically increase inbound leads, your sales funnel, and ultimately, your bottom line.

    —

    We provide the ghostwriting, video production, camera training, podcast production, decks, speeches, social strategy… all in one. You give us 3 hours of your time a month, and we build your entire content calendar… turning you into a thought leader in the process.

  • You’re a business leader — you know the value of publishing your thoughts and insights, but you don’t have the time. Or maybe you hate writing. Whatever the reason, you know you’re probably not publishing enough.

    We specialize in crafting compelling written content, in your voice, that people actually want to read.

    Your words dictate your brand — those words should be premium.

    That’s what we deliver. Conversational yet authoritative is our sweet spot. And the best part?

    It’s handled… at a high level… and you don’t have to worry about it.

    —

    Blogs / website copy / speeches / presentation scripts / social posts / video scripts

  • What should you sound like publicly? What should your posts and videos look like? Who are you really trying to reach? What problem can you solve for them? What types of content should you be producing? Where should they be published? How frequently? These are the types of questions we answer in working with our partners.

    —

    We identify the personas you should be speaking to, build a comprehensive plan to reach them, and then execute on it.

  • We have more than a decade's experience producing documentaries, explainers, features, profiles, interviews, social video and podcasts for the largest news organizations in the world. We eat, sleep and breathe video and audio; we bring that expertise to each of our clients' stories.

    Our finely honed craft = your company’s growth.

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    Production / Reporting / Cinematography / lighting / remote interviews / editing / podcasting /audio mixing & mastering / color grading / motion graphics